Sklik API

Banners

Back to home

Changelog

Usage

Ads

Api

Autotagging

Banners

Campaigns

Client

Conversions

Dynamictemplates

Groups

Images

Intends

Interests

Keywords

Patterns

Productsets

Queries

Retargeting

Sharedbudgets

Sitelinks

Stats

Themes

banners.createReport

Create statistic report for ads.

Parameters

struct user {
string session

Session (as retrieved from client.loginByToken())
int userId

(optional) Managed user ID
}
struct restrictionFilter {
array ids (

(optional) display ads by given ids
int

ad id
)
array creatives (

(optional) definition of searching in creative(excludes: mixedText)
struct {
string operator

comparison for following operators:

  • CONTAINS: contains
  • NOT_CONTAINS: does not contain
  • PHRASE: phrase (contains phrase)
  • NEGATIVE_PHRASE: negative phrase(does not contain phrase)
  • STARTS_WITH: starts with
  • NOT_STARTS_WITH: does not start with
  • ENDS_WITH: ends with
  • NOT_ENDS_WITH: does not end with
string value

value
}
)
array mixedText (

(optional) search in ads creative + banner names (excludes: creatives)
struct {
string operator

comparison for following operators:

  • CONTAINS: contains
  • NOT_CONTAINS: does not contain
  • PHRASE: phrase (contains phrase)
  • NEGATIVE_PHRASE: negative phrase(does not contain phrase)
  • STARTS_WITH: starts with
  • NOT_STARTS_WITH: does not start with
  • ENDS_WITH: ends with
  • NOT_ENDS_WITH: does not end with
string value

value
}
)
bool isDeleted

(optional) return deleted/undeleted. If unassigned returns both.
array status (

(optional) return only ads with following states:
string

states:

  • active: active
  • noactive: suspended by system
  • suspend: suspended by user
)
array adStatus (

(optional) return only ads with following substates
string

ads states:

  • new: new
  • waiting: waiting for confirmation
  • allow: confirmed
  • deny: denied
  • noactive: inactive - suspended by system
  • deny_excess_punctuation: excess of punctuation
  • deny_bad_uppercase_usage: bad uppercase usage
  • deny_exclamation_mark_in_title: exclamation mark in title
  • deny_excess_words_duplication: excess of word repetition
  • deny_disallowed_language: disallowed language
  • deny_nonsensical_text: nonsensical text
  • deny_superlative_in_text: superlative in text
  • deny_general_phrase: general phrase
  • deny_unmatched_domain: unmatched domain
  • deny_nonexistent_domain: domain does not exist
  • deny_invalid_url: invalid URL
  • deny_url_under_construction: url under construction
  • deny_unsuitable_url: unsuitable url
  • deny_false_advertising: false advertising
  • deny_mention_of_competition: mention of competition
  • deny_not_conjoint_with_target_page: not conjoint with target page
  • deny_not_conjoint_with_keywords: not conjoint with keywords
  • deny_unverifiable_prices: unverifiable prices
  • deny_erotic_content: erotic content
  • deny_disallowed_content: disallowed content
  • deny_trademark: trademark
  • deny_not_diacritical_text: text without diacritical
  • deny_missing_space: missing space
  • deny_averment_of_uniqueness: claim of uniqueness
  • deny_discount_with_reffered_value: discount with listed value
  • deny_untypical_abbreviation: untypical abbreviation
  • deny_typing_or_grammatical_error: typing or grammatical error
  • deny_impenetrable_words_dividing: impenetrable words dividing
  • deny_problem_with_punctuation: problem with punctuation
  • noactive_unsupported_size: inactive - unsupported dimension
)
array mixedStatus (

(optional) return only ads with following substates:
string

ads states:

  • active: active(no restriction)
  • waiting: waiting for confirmation
  • active-erotic: inappropriate for kids
  • active-porn: adult only
  • deny: denied
  • suspended: suspended by user
  • deleted: deleted
)
array eroticSensitivity (

(optional) return only ads with detection of erotic content:
string

states:

  • harmless: harmless
  • erotic: inappropriate for kids
  • porn: adult only
)
array urls (

(optional) definition of searching in url
struct {
string operator

comparison for following operators:

  • CONTAINS: contains
  • NOT_CONTAINS: does not contain
  • PHRASE: phrase (contains phrase)
  • NEGATIVE_PHRASE: negative phrase (does not contain phrase)
  • STARTS_WITH: starts with
  • NOT_STARTS_WITH: does not start with
  • ENDS_WITH: ends with
  • NOT_ENDS_WITH: does not end with
string value

value
}
)
struct banner {

(optional) filters for banners
array names (

(optional) definition of searching in banner names
struct {
string operator

comparison for following operators:
string value

value
}
)
array dimensions (

(optional) banner dimension (banner must have one of following dimension):
struct {
int width

(optional) width of banner
int height

(optional) height of banner
}
)
}
array statisticsConditions (

(optional) conditions for statistics
struct {
string columnName

(optional) type of statistic:

  • impressions: type int
  • clicks: type int
  • ctr: type double
  • avgCpc: type double
  • avgPosition: type double (1.0 and greater)
  • conversions: type int
  • conversionRatio: type double (range 0.0 – 1.0)
  • conversionPrice: type double
  • conversionValue: type int
  • transactions: type int
  • pno: type double (range 0.0 – 1.0)
  • quality: type int
  • ishExhaustedBudget: type int
  • ishExhaustedBudgetShare: type double (range 0.0 – 1.0)
  • ishStoppedBySchedule: type int
  • ishStoppedByScheduleShare: type double (range 0.0 – 1.0)
  • ishUnderForestThreshold: type int
  • ishUnderForestThresholdShare: type double (range 0.0 – 1.0)
  • ish: type double
string operator

comparison for following operators:

  • EQ: equal
  • NEQ: not equal
  • GT: greater than
  • GTE: greater than or equal
  • LT: less than
  • LTE: less than or equal
int intValue

(optional) value (excludes: doubleValue)
double doubleValue

(optional) value
}
)
struct group {

(optional) filters for superior group
array ids (

(optional) display ads from next groups (excludes: names)
int

group id
)
array names (

(optional) definition of searching in groups names
struct {
string operator

comparison for following operators:

  • CONTAINS: contains
  • NOT_CONTAINS: does not contain
  • PHRASE: phrase (contains phrase)
  • NEGATIVE_PHRASE: negative phrase(does not contain phrase)
  • STARTS_WITH: starts with
  • NOT_STARTS_WITH: does not start with
  • ENDS_WITH: ends with
  • NOT_ENDS_WITH: does not end with
string value

value
}
)
array mixedStatus (

(optional) return only ads with following states of their groups:
string

states:

  • active: active
  • noactive: suspended by system
  • suspended: suspended by user
  • deleted: deleted
)
array status (

(optional) return only ads with following states of their groups:
string

states:

  • active: active
  • noactive: suspended by system
  • suspend: suspended by user
)
bool isDeleted

(optional) return deleted/undeleted. If unassigned returns both.
}
struct campaign {

(optional) filters for superior campaign
array ids (

(optional) display ads from next campaigns (excludes: names)
int

campaign id
)
array names (

(optional) definition of searching in campaign names
struct {
string operator

comparison for following operators:

  • CONTAINS: contains
  • NOT_CONTAINS: does not contain
  • PHRASE: phrase (contains phrase)
  • NEGATIVE_PHRASE: negative phrase(does not contain phrase)
  • STARTS_WITH: starts with
  • NOT_STARTS_WITH: does not start with
  • ENDS_WITH: ends with
  • NOT_ENDS_WITH: does not end with
string value

value
}
)
array mixedStatus (

(optional) return only ads with following states of their campaigns
string

allowed states:

  • active: active
  • active-exhausted_day_budget: exhausted day budget
  • active-expired_budget: expired budget
  • active-expired_clicks: max number of clicks has been reached
  • active-expired_time: outside time plan
  • active-low_budget: low budget
  • active-waiting: waiting for confirmation
  • suspended: suspended by user
  • deleted: deleted
)
array status (

(optional) return only ads with following states of their campaigns:
string

states:

  • active: active
  • noactive: suspended by system
  • suspend: suspended by user
)
bool isDeleted

(optional) return deleted/undeleted. If unassigned returns both.
}
array deviceType (

(optional) Type of device for stats:
string

(optional) type of the device: [default: deviceAll]

  • devicePhone: stats for phone
  • deviceTablet: stats for tablet
  • deviceOther: stats for other device
  • deviceDesktop: stats for desktop
  • deviceAll: stats summary (total)
)
datetime dateFrom

date from
datetime dateTo

date to
}
struct displayOptions {

(optional) Determines which information are returned. [default: see below]
bool includeCurrentDayStats

(optional) Return inaccurate current day statistics. Date range has to contain actual date! [default: False] (only for statGranularity in ["daily", "total"])
string statGranularity

(optional) Granularity of statistics: [default: total]

  • total: do not split
  • daily: split by days
  • weekly: split by weeks
  • monthly: split by months
  • quarterly: split by quarters
  • yearly: split by year
}

Response

struct {
int reportId

id of report
int status

return code
long totalCount

number of entities
string statusMessage

verbal description of return code
string session

Refreshed session
array diagnostics (

(optional) Various diagnostics(warnings, errors, other information)
struct {
...
}
)
}

Response status codes:

List of all possible response status codes:

Diagnostics:

List of all possible diagnostics:

Copyright © 1996-2025

www.seznam.cz Help Contact